Ospitalità. A way of life

What is hospitality? In his debut book, Mattia Cicognani, maître d' and hotel and catering school teacher, tries to find thorough answers to this very question. Brilliantly written, it is aimed at enthusiasts, scholars and professionals involved in the world of hospitality, a concept which has distinguished humankind since ancient times, and today is a subject of study for those who take care of others on a professional level Through 6 chapters (Where we are and where we aim to be - Hosts and guests - Restaurant management - Meals - Culinary milestones - Selling shade) customer value is examined from various viewpoints, from psychological, philosophical and historical perspectives, but also from a business management angle, including technical as well as financial aspects, marketing and team building.
Based on his own experience, Cicognani provides practical examples of guest management, explains the importance of ongoing training and development, and encourages the constant search for new goals. An excursus about some of the greatest chefs and most important dishes, still considered worldwide classics to this day, will give us an insight into the culinary world.
Authoritative contributions by such high-profile figures as Marino Golinelli, Paolo Marchi, Massimo Montanari and Madame Danièle Pacaud further enrich the work, so as to nurture innate values and behaviours, and remind us that hospitality is not only a profession but a way of life.